São Paulo, February 2022 – From family restaurants to neighborhood food trucks, SME restaurants are gaining space on the iFood app, the largest foodtech From Latin America. In the last year alone, the presence of small and medium-sized restaurants grew by 27% on the platform – an increase of 84% of the more than 270 thousand registered establishments.
“Although we have large networks on the platform, small and medium-sized networks have always been the majority, not only in presence but also in number of orders. And they continue to grow”, explains Tamara Abdouni, head of commercial expansion at iFood.
The adoption of delivery, which was already a trend among micro and small establishments, accelerated during the pandemic and is now unlikely to leave the sector's business model. “I’m not even saying it’s a trend anymore because now it’s a reality,” says Michelle de Melo Santos, state services manager at Sebrae-SP that serves the food segment. “Restaurants need to serve through delivery because consumers want practicality, speed and convenience and will not give up this lifestyle.”
FIPE Survey: iFood partners generate more jobs, with better salaries
Contrary to the increase in unemployment in Brazil, restaurants registered with iFood created, on average, 10,472 jobs per month between 2015 and 2019, while those that do not operate on the platform had a net loss of 5,676 jobs. This is what the research “Economic impact of iFood on the restaurant sector in Brazilian regions” reveals, carried out by Fipe (Fundação Instituto de Pesquisas Econômicas), at the request of iFood, to estimate how joining the platform impacts the restaurant sector. In the same period, the unemployment rate in the country went from 9.6% to 11.9%, according to the Brazilian Institute of Geography and Statistics.
The presence of iFood had a positive impact on the job market: the result was that 4,796 jobs were created or preserved per month — or an average of 1.7 more jobs in each restaurant, even considering the negative result of those who are not partners . Furthermore, the average salary of restaurant employees increased after they joined iFood: it went from R＄1,331 to R＄1,457 per month.
More information at: iFood News portal
Chef Perks
In order to bring economic solutions to more than 270 thousand partner restaurants, iFood — the largest foodtech in Latin America, has invested in actions that provide savings on basic expenses such as cooking gas, water and energy consumption. For this purpose, iFood enabled Vantagens do Chef, a program directly linked to providing savings on products and services for registered small and medium-sized restaurants. In total, there are more than 7 thousand registered restaurants and savings of 15 million reais last year.
About iFood
iFood, a reference in online food delivery in Latin America, has 60 million monthly orders. Having been on the market for ten years, the Brazilian company is also present in Colombia. It works together with partners with initiatives that bring together business intelligence and management solutions for the approximately 270 thousand restaurants registered in more than a thousand cities throughout Brazil. iFood has important investors, such as Movile, a global leader in mobile marketplaces, and Just Eat, one of the largest online ordering companies in the world. iFood News was recently launched, an iFood news portal that promotes current topics such as the New Economy and content about business curiosities, partners' success stories in addition to addressing trends and innovation in the segment.
More information: press@ifood.com.br / ifood@agoracomunica.com.br
news.ifood.com.br / @ifoodnewsbrasil
Press Information
Bruna Nascimento | Agora Communication
bruna.nascimento@agoracomunica.com.br
(11) 99171-6314
